Her business website has a list of what is ahead and what we could expect from VB in the future. Each of her product is packaged with the help of recycled product boxes, and there is almost zero use of plastic in the packaging. As a tweet from her brand’s account said, ‘’We believe we can do better’’, the majority of her packaging will dissolve in water in a matter of minutes.

Similarly, VB has repeatedly claimed to be cruelty-free, with never testing its products on the lab animals. Likewise, eight of her total of eleven products at the start are vegan-friendly, and this number would only go up in the future. She has promised to put sustainability at the heart of modern-day luxury.

Similarly, when we talk about banned products in cosmetics across the world, it is a staggering 1300. VB has ensured that other than these banned products, there are further 30 ingredients that she won’t be using due to the inconclusive and questionable safety data of these ingredients with the likes of Parabens, Paraffin wax, etc.

Going deep into the market analysis of the products of VB, we see that the range met with immediate acclaim across the world. A number of those products went out of the market in a matter of hours, and customers have to wait for the next shipment to arrive. But why we should be applauding VB, and why the term ‘sustainable beauty’ is critical?

• Sustainability has always been an issue in the beauty industry.

Pioneering beauty brands, until very near past, never focused on sustainability and kept adding up to the global environmental crisis. Talking purely about the statistics, we see that each year piles up more than eight million tons of plastic into the ocean, severely endangering the biodiversity of marine life, polluting the environment, and risking everyone’s health.

The beauty industry is one of the most significant sectors with the highest production of plastic packaging. Almost everyone agrees with this, and everyone asks for a global action that is necessary to save our planet from this ongoing crisis. However, has the beauty industry taken up enough initiatives for sustainability and lived up to the expectation of the people? Well, we can easily say, No!

The sustainability has another side to it as well, with a 2018 McKinsey study suggesting that two-third of millennials across the world are willing to spend more on beauty products if it is sustainable.

With all the growing conscience, and a greater consumer appeal has compelled many brands to go sustainable now, but as they say, the VB beauty brand did it before it was cool. Since its launch, VB has ensured to invest significantly in sustainability, and it is why it deserves a lot more applause as compared to other big names in the beauty industry.

Some of the beauty brands which have stepped up in this quest deserve mention here. Let’s look at a few other names in the industry which have put sustainability first:

• Le Parfum Citoyen – France

So, what about a local cosmetic, just like the local food? Le Parfum Citoyen from France claims to rely on the local suppliers for its perfume line heavily. It makes sure that the product is of high quality, with a shallow carbon footprint. Similarly, the packaging that it offers is highly sustainable.

• Madara Cosmetics – Latvia

If you have ever heard about stem cell biotechnology, you must have heard of Madara cosmetics. The technique of stem cell biotechnology is primarily used by Madara, which ensures that there is the minimal harvest of the actual plants in the making of cosmetics.

In the beauty industry, awareness is rising about sustainability, and a lot of credit for it goes to VB for pioneering it. It is a great time to be talking about sustainable beauty, and more and more beauty brands should invest their efforts into sustainability. It is not the future of the beauty industry; it is the NOW of it.

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A report by Smithers Pira organization suggests that the demand for packaging and custom product boxes will grow 2.8% and reach $1.05 trillion by the end of 2024. With the gigantic growth rate at our peril, we can expect a lot of variable trends in the coming years. Before delving into details, let’s examine a few trends. They derived these stats on the basis of:

• Market forecasts of worldwide packaging for the decade 2014-24.
• Standards set for custom product boxes.
• A complete segmentation by material type, geographic region, and end-use segment.
• Lastly, it contains an in-depth analysis of the growth of packaging in the future in over 50 markets globally and 250 tables and data charts.

Product Boxes

For leading manufacturers, the way they make their custom product boxes say a lot about their standards. It is important to signify a brand and tell a story through packaging. Businesses these days are viewing packaging as a pillar of the business model.

Every industry has a trend that must be followed by every manufacturer in order to stay co-ordinated. From brick-and-mortar stores to all the e-commerce stores, there is a constant change in trend. It takes a toll on every product – how it is labeled and offered for sale.

Product Display Boxes

The year 2020 is the beginning of a new decade that will mark wonders for the world of packaging. It will be the decade that will be visibly overtaken by the digital world, such as:

· Digital Printing:

Creating the images, governing their sizes and dimensions, taking care of their appearance, and utilizing recent computer mechanism to produce a design will be the new trend in the coming years. It is safe to say that digital printing will overtake other printing processes for display boxes, and it will show no signs of stopping.

Custom Product Packaging Boxes

Digital printing and processes, however, will present itself at the forefront by occupying various markets around the world. It will allow manufacturers more latitude in personalization and customizations.

In recent years, most of the packaging companies have switched from analog to digital. However, it will take some time to play with these settings and shift on them completely. Only a handful of companies in the world are making a progressive investment in manufacturing custom product packaging boxes digitally.

In the coming years, the packaging industry will hit a tipping point, and the use of digital processes will grow with the passage of time. As a result, it will halt the conventional methods of the press. Not more than two years ago, the narrow-web digital processes surpassed the standard printing processes.

The modern printing techniques have paved the way for ‘printing on-demand’ and enabled many businesses to work in close coordination with their customers. The market of digital printing is expected to hit $28 billion by the end of 2024, according to Research and Markets report.

White Product Boxes

Another trend that will be followed in the next decade is the concept of personalization in packaging. The trend regarding personalization has been in trend for over half a decade, and it has proved to be significant in the manufacturing of boxes, especially white custom product boxes.

· Personalized Packaging

A report by EverGageshows that 70% of marketers believe that personalization plays an important role while retaining customers. It is obvious that there is no standard size that fits the requirements of every customer.

As a matter of fact, the core philosophy behind the trend of personalization is to harness designs in custom product boxes. It helps the businesses stand out from their competitors in providing a detailed packaging experienced. Some of the examples of personalized packaging contain:

• Coca-Cola printing random names on their bottles and containers.

• Lays printing faces on their chips’ packages.

• Like Coca-Cola,Nutella wrote names on their jars and packages.

Custom product boxes help your product to market itself. Who would resist a bottle of coke if they see their name written on the bottle? The design instantly becomes a tool of marketing because it is hard to resist something that is shouting your name.

If you want your brand to tell a story or reach out to its desired customers, personalized packaging is the way to go. With recent trends in the market, it is here to stay, and it will comfortably extend its stay for a decade or so. Smart marketers know how to connect packaging with the needs of their customers, and they are carrying out their strategies carefully.

Product Boxes Packaging

Is there a better way to present your custom product boxes in a more tangible way than providing clarity in packaging? For custom product boxes packaging, one of the trends manufacturers are deploying in 2020 is

· Transparency in Packaging and Clean Labels:

The trend of transparency promotes trust and honesty in custom product boxes and automatically puts it above other products sitting on the retail shelf. In a world where the consumers have access to a plethora of information in the palm of their hands, a little bit of transparency in the packaging shows honesty.

A product that is tangible and easily accessible keeps most of its focus on retaining the trust and confidence of the customer. This trend can be brought into practice for the food and cosmetic industry.

A food product with clear instructions written on the box before one is about to consume it is crucial. On the other hand, a cosmetic item should present a tactile appeal to the person who is going to purchase it.

Small Product Boxes

What could be more beneficial for custom product boxes other than playful colors, gradients, and designs? Packaging demands bright colors to attract customers’ attention, and there are a few colors that have a proven record of increasing sales, such as red, yellow, green, and orange.

· Bright Colors, Gradients, and Designs:

Strong colors abruptly attract the attention of customers. It has been verified by researchers that almost 80% of customers’ awareness is increased through sight. For a percentage that carries significant weightage, it is important to cash in on this occasion and produce custom product boxes with bright colors.

To provide a smooth or glossy texture on the surface, there are different coating techniques available in the market, such as:

• Matte.
  • Gloss.
  • Aqueous.

To add both matte and gloss coating on your custom product boxes, manufacturers apply an add-on called Spot UV. It makes some part of your box prominent through a glossy look and keeps the rest of the textured plain.

The current decade will play a significant role in conveying a sense of bright and strong colors. From a basic packaging box to logo design, adopting scintillating gradients will pave the way for excellent packaging trends.

Printed Product Boxes

Another trend to follow for printed custom product boxes in 2020 is to follow flexibility in packaging. The packaging that was once restricted by certain limitations can now be replaced with flexible packaging.

· Flexibility in Packaging

All the non-rigid and soft materials are considered in flexible packaging, and as of today, 19% of the US packaging industry is relying on flexibility; a report by Packaging Digest showed. With much to say about flexible packaging, what are their advantages over non-flexible packaging?

The following factors are taken into account while manufacturing flexible boxes.

• Easier to contain.
• More convenient.
• Uses less material.
• Hassle-free transport.
• No wear and tear during shipping.
• Best suited for e-commerce purposes.

PVC-Sheet is used in the production of flexible packaging because it is a sheet that decompressed and can be molded into different shapes and sizes. A 3.3% growth rate is expected by 2024 in flexible packaging. The growth will take the sum to $269 billion.

Wholesale Product Boxes

One of the hottest prospects in the packaging industry is the usage of wholesale custom product boxes. The customer should be able to fetch an immaculate packaging experience at the behest of cheap rates. This trend has been in use for the past few years, but now is the right time to cash in on occasion.

· Wholesale and Feasible Rates:

Wholesale and cheap pricing plans elevate branding and sales like no other. Large-scale companies require custom product boxes in bulk order, and for that purpose, wholesale rates should be provided.

Product Gift Boxes

Gift boxes and custom product boxes have been in trend and will stay in trend for a long period of time. Different coatings, add-ons, designs, and styles can be implemented to derive product gift boxes.

An event or a party such as the Graduation party, Mother’s Day, and Bachelor’s Party demands gifts, and for that purpose, gift boxes should be well-versed in the queue. A gift in the shape of a wine wrapped in a gable box can work wonders as your next birthday present.

Custom Printed Product Boxes

Another trend to keep in focus is the usage of environment-friendly materials to promote a healthy and green Earth. People that are skeptical about using harmful packaging materials must be provided with a solution, hence the trend of eco-friendly packaging.

· Usage of Eco-Friendly Materials:

Eco-friendly materials, such as Eco-friendly Kraft, can be harnessed to create packaging with a beautiful exterior. It will not only eradicate harming factors, but it will also create a sense of responsibility among individuals.

Today’s generation is lost on the consideration that toxic waste is destroying our substances, and there is nothing we can do to stop it except promoting eco-friendly packaging. Some of the big names in the industry started working on the prospect of environment-friendly packaging, but the aura needs to be maintained.

Cardboard Product Boxes

Materials like cardboard can also be used for eco-friendly purposes. The movement started with three R’s (3-R Model) abbreviated as reduce, reuse, and recycle. Of the three R’s, recycling is the aspect that is now embedded in the American psyche.

For years, only a small proportion of waste has made it to the wastelands. The rest of it has managed to ruin both land and water with the toxic waste it produces. If we continue to ignore that pollution, consequences will arrive.

Looking forward to the next decade, the latest trend is to ditch cliché packaging materials and bring eco-friendly materials at the forefront. Only that way will we be able to achieve our desired target.

Custom Made Product Boxes

What good is a box if it requires too many customizations? To keep this in perspective, a new trend came into being, which is now focusing on minimal product packaging. It is researched that a minimal package had more quirks as compared to a box that was filled with too many customizations.

· Minimal Product Packaging

They say ‘less is more’ for a reason. Minimal product packaging has said to be improving in the food industry where the concentration is more on the product as compared to the box.

It sits well with the product because it is simple and elegant. Brown paper bags in food packaging are popular because:

1. They are minimal in design.
2. Present an eco-friendly budgeting option.

Cheap Product Boxes

One of the recent researches has shown that it is inadequate to put bulk orders on sale. Rather, packaging companies should lower the cost with the passage of time.

Materials that consume less ink should be used, minimal designs should be implemented, and other important factors should be taken into account while manufacturing boxes.

Product Packaging Boxes Wholesale

Custom product boxes, such as food boxes, cosmetic boxes, or even CBD boxes, require prominence in packaging. Adequate and reasonable factors should be taken into account while designing these boxes.

Furthermore, wholesale rates (again) should be kept in mind to design the boxes in minimum rates. If your customer is buying in a bulk amount of black packaging, the right strategy to retain them is by offering feasible and wholesale rates.

Small Product Packaging Boxes

Be it small packaging boxes or large custom product boxes, they all require the same level of attention to detail. However, small boxes might require minimal designs as compared to the bigger ones. For that purpose, the design process must be carefully chosen to understand the nitty-gritty of these products better.

Best Product Boxes

The question that arises here is, how do we achieve these trends? Is there any manufacturer to look out for who might be providing the best custom product boxes at feasible rates, while also following the recent trends? The answer is yes, and down below.

Buy Product Boxes

To achieve the unachievable might prove to be a daunting task at first, but for that purpose, Packaging Bee is here to serve the purpose. We provide a myriad of perks along with going at the same pace as these trends to prove a worthy experience for our customers. Order from us today and get guaranteed results within a few days. Our custom product boxes help businesses in elevating their brands.

Be it a delicate product that demands sturdy packaging or a luxury product that demands rigidness; packaging can never go out of style if you follow these trends.

• Digital Printing.
• Personalized Packaging.
• Clean Labels and Transparency in Packaging.
• Bright Colors, Gradients, and Designs.
• Flexibility in Packaging.
• Wholesale and Feasible Rates.
• Usage of Eco-Friendly Materials.
• Minimal Product Packaging.

If you are in dire need to achieve the best packaging standards, consult Packaging Bee. We have a team equipped with veteran designers. Give us a call today to get unmatched custom product services.

The post Growing and Following Trend For Custom Product Boxes in 2020 appeared first on Packaging Bee.